A Cannibalistic Message
For some inexplicable reason, it seems that McDonald’s ads and billboards get vandalized pretty frequently. Perhaps it’s because the company is so huge that it’s pretty much untouchable, and their billboards are everywhere. A little graffiti here and there probably isn’t going to make much of a difference to McDonald’s’ bottom line.
The original message on this billboard was, “Treat a friend. Heck, treat them all.” It was clearly an ad playing on the fast-food chain’s low prices. But we’re all bored of that message, aren’t we? The graffiti artist made things much more daring: “Eat a friend. Heck, eat them all.” Makes you want to watch Silence of the Lambs again. No? It’s just us?