Two kinds of billionaires
The Avengers film franchise really exploded in terms of popularity and revenue at the box office. This is true even when comparing it to the successes of older superhero movies that were deemed the top earners of the olden days. One of the main reasons why the films did so well was that their characters are a lot more relatable.
For instance, just look at how two billionaires from two superhero movies behaved in public. One was a brooding player who didn’t seek any exposure. The other, Tony Stark, did nothing to hide his superhero identity. If we were billionaire crime fighters, we too would want the world to know of our exploits.