The Unexpected and Controversial Rise of MrBeast to YouTube Superstardom

MrBeast decided to branch out into other areas of business beyond YouTube videos, and his first attempt was with the app “Finger on the App.” Developed in tandem with the art collective MSCHF, the game app required players to keep their fingers on their phones’ screens for extended periods of time.

Multiple players participated in the game at once. The last person to keep his finger on his phone’s screen and not move would win $25,000. In the end, four people succeeded in keeping their hands glued to the keyboard for more than 70 hours each, and they were each awarded $20,000 instead of the original prize of $25,000.