James Charles — $76,785 per sponsored post
On social media, James Charles appears to be one of the longest-standing beauty bloggers, having launched his YouTube channel in 2015. Since then, he has gained over 23.9 million total subscribers. Charles’s success does not end at YouTube; he has 22.7 million Instagram followers as well.
At only 17 years old, Charles became CoverGirl’s first-ever male brand ambassador in 2016. He has since gotten to work on makeup for some of the world’s top celebrities, such as Kim Kardashian and with Versace. Given his unrivaled level of success thus far, it comes as no surprise Charles is one of the most sought-after cosmetic artists today.