Got the Urge?
Here’s a product that didn’t originate in the US, but we’re going to claim it did anyway. Surge, a high-caffeine soft drink, was introduced to the US in 1997 after it became a huge success in Norway—its true country of origin—the previous year. However, Coca-Cola didn’t just want to call it Urge—its original name—since it had negative connotations to it.
So, they slapped on an S in front of the name, and Surge was born. Surge was pretty huge in the US for a while, but sales wouldn’t live up the drink’s name, Mountain Dew Killer (MDK for short).